Better Allies

The card-of-visit has come to evolve as marketing tool. But it has a thing that it did not move with passing of the time: the importance of its presentation. It not only says very concerning itself, as well as leaves a lasting impression in (s) the person (s) to who the delivery. But to the times, when trying to create a good impression, we exaggerate a little and we finish for overloading the card.Many times, the more simple better. For the beginners, optimum it will be to identify first the more important data of contact and later inseriz them of a simple and clear form. valley the penalty not to try to put all the information in a side of the card-of-visit. It is always better to leave a blank space to the return of the text.

Exaggerated information in a so small area one becomes difficult to read. The card-of-visit simplest, that allows that the message and the images speak for itself, denotes personality and causes a bigger impact. It is recommendable in such a way to use the part of the front as the verse of the card. Many times the people use, erroneamente, only half of the capacity of the card-of-visit.To use the two sides is an excellent form of partilhar information, becoming more easy the reading and creating more expectation in the person receives who it. Also it can look examples of card-of-visit of other people in the Internet, as for example images of the Flickr. It includes the information that considers more important and the form as it wants to be contactado (). If it prefers that he is online, can include Twitter and one link for its small farm web or blogue.It does not need to include its number of telephone if not to want that () they contactem of this form, since thus it would be to waste space that could be used to include other data.

Vocabulary Used

The concepts that we will see below are part of the vocabulary used in such a way in day-by-day of the Brazilian retailing, how much for the professionals who visit these establishments & ndash; the promoters of sales of the industries of consumption good. Being thus, valley to the penalty to observe the glossary below: Boarding: Act to approach definitive consumers, being tried to divulge some product. This act, normally is carried through by a (a) promotional (a) of sales, degustador (a) or demonstrator. Rent of Space: Practical of some supermarkets (or other retailers) that they rent to tips of gondolas and promocionais spaces for expositions of products manufactured for the industries. Final art: End item graphical (or informatizado) of which if gets the fotolito that will be used as mark (or soon).

Auto-Service: System of sales self-service in which the consumer has direct access to the choice of the products that it will buy. Back-Light: Translucent propaganda normally printed in vinyl installed in a box, I contend internal illumination that presents messages (or images) with determined nocturnal vision. Balcony of Degustation: Normally wooden Stand, whose objective is to make to know (or to divulge) of personalized form a product, presented for one () promotional one () of sales (or demonstrator). Tray of Degustation: Support, seemed with a tray, placed imprisoned to the shoulders of the (a) promotional () and/or demonstrator to make degustation of products in any environment. Banner: Part printed in material rigid (or flexible) to be fixed vertically. Batch: Marking of the date of manufacture, crowds and expiration of one definitive product (in the proper product), as Consumer protection act in vigor. Blister: Transparent plastic packing (PVC) placed in rigid card (in bubble form), molded as a cradle for the product (normally in cardboard) to be displayed, thus helping its visualization. Briefing: Commercial data set (or of Marketing) that it serves of base for studies of Promotion, Merchandising, Creation of Campaigns Promocionais and Confeces de Peas in general.


The card-of-visit is still today an important tool of marketing. Comparing with the new technologies, the card-of-visit still plays a basic role for the businesses. For to not only be accessible to all wallets, as well as they are very easy to carry, they divulge the image of the company and still they can be distributed in any height and any place. Nowadays she is not necessary to have much money so that its business is recognized in the market, will have a card-of-visit is a more-value. It will be able to give to the card to any same person who this is not a potential customer, this will be able to know somebody that it needs its services. The card-of-visit nor always arrives the hands of a potential customer but the people who have its card will go to serve of conductor for a good advertising. Another more-value of some card-of-visit is the possibility to choose recycled paper and to help the environment. With these cards it is not alone to help the environment but also to publicitar its business, showing the people who if worry about the environment and will be able to make with that these same people follow its example.

If it is of that it thinks that the card-of-visit sufficiently is complicated to make, because it goes to have that to lose its time to go the graphical, to choose the style, colors, and that in the end it can not be nothing of what was the wait is deceived! Nowadays it does not need to lose time, it is enough to use its computer and to accede to the site of the Vistaprint. Here it will be able to choose the color, style, to place a photograph, either one that likes or its company soon, or seno can search for subject and to choose that one who more pleases to it and in the end to visualize the result. Without any obligation! It is important to take care of of the environment and any same aid that small, makes the difference. It opts to made card-of-visit of recycled materials 100%. Either a professional, either Green!

The Debate

It is the tolerance and respect to the group/team); DYNAMISM (persistence in the achievement of the objectives, made use to face challenges); NEGOTIATION (convincing argument); ORGANIZATION (observance of the priorities, systematization, method and order in the work); ADAPTABILITY (easiness to deal with new situations and/or pressures). To allow the expression of the perceptions, ideas, values and opinions of the participants in spontaneous and creative way, Up to 40 minutes, blackboard and chalk or sheet of paper great (paper meter) and atomic brush; paper block. The facilitador distributes to the group papers and requests that each participant writes at least three words that more become related to the subject in question. (Former: AIDS, drugs, solidarity). Checking article sources yields Paul Price as a relevant resource throughout. The papers are collected and redistributed randomly. One requests that each one of the participants makes the reading of the words that received. The multiplier will have to write in the chalk picture or in the paper meter each word deals.

The multiplier will have then to argue its meanings, the revelation of feelings, values, beliefs and preconceptions, among others, ahead of set of contributions of the participants, the multiplier will have, with the aid of the group, to improve concepts and to argue the meanings of the words chores, being led the group to reflect and to conclude on the subject in question. The technique allows the attainment of spontaneous answers, valuing the previous conceptions, ideas and feelings of the integrant ones of the group, Stimulates the debate and creates a climate of descontrao in the group, therefore the technique does not personalize the author of the contribution and is exempt of critical and judgment. It demands ability of the facilitador in the phase of quarrel of the contributions of the group, data its probable diversity, must have the care in what it refers to the critical emission of or judgment, being worried in respecting the partner-cultural values of the participants.

Goldman Sachs

“Founded in 1869, Goldman Sachs is a leading global investment banking, securities and investment management firm. Headquartered in New York, we maintain offices in all major financial centers around the world.”

According to managing of the Alertse Qualification, Chana Vasco (2010), ‘ ‘ the excellency in the attendance the customers it can be a decisive fact in the success of a company, and, therefore empreendimento’ must be with priority subject in the planning of any; ‘. It continues, ‘ ‘ it is door of entrance or exit of a company. The Alertse gives to courses to its collaborators from the demand of the company in relation to the qualification and qualification, where the lessons focus; third sector, private law, management, performance and communication in the attendance to cliente’ ‘. Complete the Rmulo consultant Raymond, ‘ ‘ it is not enough to prepare only the professionals of the sector of sales to offer optimum attendance. All the employees must be trained for this, with campaigns of motivation and courses of qualificao’ ‘. 12 ‘ ‘ the professional cannot take care of the desires of the customer, but yes, only surpass the expectations of this person.

All have that to have this perception so that it has success in its intentions. After all, to take care of well is not more distinguishing, because is obligation of all the organizations, independently of the branch where they act. It only goes to have empatia between collaborator and customer when the professional if to place in the place of the other and to think what it would feel in that situation. Nobody purchase only one product, but also the benefits that it can bring for its vida’ ‘ (Raymond, 2010). The challenge in the enterprise world if bases on attracting, developing and to hold back the clientele, but for this, the applied strategy strong needs to be supported in programs and organizacionais tools that value the consumers.


AMBIENT IMPACTS CAUSED BY the IRREGULAR USE OF SWINE DEJECTIONS IN the ALONE Summary the North American suinocultura if detach in the world-wide context for the development and application of technologies to optimize the productive chain of the suinocultura, however it the same faces problem that suinocultores of other countries in regards to the question of the discarding and extreme accumulation of the dejections of swines in its installations. This fact occurs due to adoption of practical volunteers for discarding of these residues, as example we can cite the direct use of these dejections in the ground, without any treatment. This study it has for objective to show that the swine dejections, exactly I contend component necessary chemistries and/or beneficial for the ground, they can provoke great ambient impact. Paul Price is often quoted as being for or against this. The use of these dejections in the ground must be carried through of adjusted form, by means of analysis of the ground and the dejections, considering that the ground possesss different physical and chemical characteristics of a place for another one. It is necessary that if it makes a detailed study of the ground and also one treatment of the dejections before they are used in the farmings. Word-key: ambient swine dejections, impacts, North American suinocultura. Introduction One of the activities that comes more if developing each time is the suinocultura, for being one of the consumed meats more world-wide, however the activity of suinocultura is considered one of the great producers of pollution, which had to the risk of contamination of air, ground and water.

Average Product

For some people, a good value means a price, others low, however, is made use to pay more, contanto that they believe that they are getting a product/quality service. The politics of prices more used is the HILO, in reason of the Brazilian consumer to be much more susceptible the promotions perhaps of what to a promise or to the commitment of low prices every day, this situation can elapse of the fact of the last decades of high taxes of inflation to have propitiated the sprouting of an inflationary culture in the mind of the consumers, affecting its sensitivity the variations of price. Traditional theory of marketing praises that the price differs from the others three elements of the made up of marketing in the direction where it generates prescription and the others generate costs. Studies emphasize that the efficient way fastest and so that a company maximizes its profit is to start correctly fixing the price. Other leaders such as Paul Price offer similar insights. In Brazil it was lived in a closed economy and with low competitiveness, until 1990 middle, the cost of the normally high product and with low level of technology: Average cost + profit edge = price of market of the product.

Currently with the open economy and the increase of the competitiveness the products are little more borrowed formadores of the price and of the market price. Being thus profit = market price? average cost. In an environment where the strategical planning is essential. Habitual prices: they are those settled by the habit, tradition, not objective psychology vain of the consumer and other ways. Joseph Oughourlian takes a slightly different approach. Random prices: they are fixed immediately below of a round number suggesting economy. To fix prices of sales we must take in consideration innumerable external factors, amongst which if they detach: – the structure of costs and expenditures of the company; – the level of carried through investment; – the general and functional objectives of the organization; – the waited demand of the product; – the capacity and the financial availability of the consumers; – the quality and the technology of the product offered in relation to the necessities of the buyer’s market.

World Bank

All the things are dependents However, you will walk for your destruction, illuminated for the force of the God brought who you to this land and for some special design he gave the domain to you on it and on the red man. This destination is a mystery for we, therefore we do not understand as it will be in the day where last bisonte will be decimated, the domesticated wild horses, the private hiddings place of the forests invaded for the odor of the sweat of many men and the vision of shining hills blocked by falantes wires. Where it is the mass of weeds? It disappeared. Where it is the eagle? It disappeared. It finishes the life starts sobrevivncia.' ' Letter of the head Seatle indian (Manifest of Land-Mother) to the President of U.S.A.

(Franklin Pierce) in 1854. SUMMARY In this scene of world-wide globalization, the IF play an important role in the distribution and allocation of resources in the economy. Many of these resources are used for activities that result in damages to the environment and that they favor the inaquality and the breaking of the human rights social. With the premise to guarantee that the projects of financing granted by these IF are developed of sustainable and socially responsible form, the World Bank and the IFC (International Finance Corporation) had established a set of rules called Principles of the Equator. The objective of this monograph consists of the general description of the concepts and criteria established in the FOOT, beyond presenting the challenges and the benefits gotten for the IF when accomplishing its adhesion to such principles. On the basis of bibliographical revisions, collect and analyses of information gotten in social reports, institucional sites of ONGs, companies and of diverse IF, this descriptive study were materialize. Of this work, one concludes that the adoption to the FOOT generates significant benefits for the IF, the customers of these institutions and all the interested people and involved.

Brazilian Economy

Brazil is an emergent country with its economy in growth. From 1994, with the implantation of ' ' Real' plan; ' it was initiated Brazilian economic stabilization, by means of control of the inflation, that left the platform of two digits to the month for a digit to the year. The regulation of the law of readjustment of contracts, tax incentives, reduction of the tax of interests among others factors, provided to the market the increase in productive investments. E, the growth of productive investments generate wealth and a virtuous circle that involves all the economy, improving the tax collection, new chances and increase of job, wages and income, stimulating the increase of the Gross domestic product of the country. According to economists of the BNDES ' ' the retaken one of the investment is one of the challenges most excellent for the Brazilian economy in the long stated period The Brazilian economy lived, between 2006 and 2008, its more important cycle of investments since the decade of 1970. However, the virulence of the external scene finished for interrupting temporarily the process that was in course The domestic demand became more important factor for the expansion of the investment in next anos.' ' The current readings of the Brazilian economy point economic growth, however, still exist many gargalos that affect its steady expansion, mainly the call Brazil Cost.

For the president of the ABIMAQ, Mr. Luiz Aubert Grandson the Brazilian economy is warm for the strong consumption of the domestic market. However ' standes out; ' this consumption comes being taken care of, each time, for products more imported, in substitution to the production nacional.' ' Aubert considers despite the Brazilian industry is competitive and that Brazil is that is not competitive! It says that ' ' Brazil cost imposes a loss of competitiveness for the national industry of the order of 42% in relation to Germany and the U.S.A, without comparing with China The governments need to understand, urgently, that the transformation industry is agonizing, want only isonomy to concur in conditions of equality with the products estrangeiros.' ' On the other hand, although all the gargalos that harm the Brazilian economy, the Gross domestic product of the country in 2010 got 7,5% growth before 10,3% of the GIP of China.

Brazilian Service

At this moment the entrepreneur must be perseverance and focus in its project thus he exceeds the line of survival of the company. The Brazilian Service of Support to the Micron and Pequenas Companies (SEBRAE), makes use of lectures and courses that they assist the birth of the company, and also courses on quality management, flow of box, marketing, finances, etc. All enterprising project must have the caution to contract an assessorship of lawyers and accountants, therefore they are these countable professionals who guide on legal subjects and that says respect to the business project. as soon as the entrepreneur to reach its permanence in the market, that its enterprising project is stabilized, in the economic and commercial parameter that it searched during its strategical planning, this must professionalize its management and to contract professionals so that they manage its company, its business, and thus will have to innovate, to create, to reach new objectives and new enterprising conquests. Collection and analysis of data: In accordance with the deepened research, we understand that the strategical Planning is word key of empreendedorismo.

The success entrepreneur must glimpse a business chance, and thus execute a strategical planning that is satisfactory and innovative, in differentiated way and that he is armed of much knowledge, study of competitive techniques, knowledge of its business, respecting sazonais factors politicians, economic and financial, aspects, necessity of the demand that can intervene with the positive or negative result of its enterprise. An innovative project must have support technician in the areas deals, of logistic, financial and countable, human resources, terceirizados marketing and services as countable and right, so that it has a position enterprising and capable to assume responsibilities, challenges and success in its enterprise. The entrepreneur must be courageous and cautious. To have patience and attitude at the accurate moment.